EazyDiner appointed famous cricketer Yuvraj Singh as their global brand ambassador
Yuvraj Singh made investments in EazyDiner via his foundation
Yuvraj Singh introduced his Fashion Brand in alliance with famous designers Shantanu and Nikhil
EazyDiner is the country’s first online restaurant reservation portal controlled under Sanghavi and others with knowledge in the hospitality business. Formally started as an assistance service, customers can now make orders straight through their mobile application as well. It gives a short and succinct details and reviews, locating restaurants and bars, and makes online reservations.
Online restaurant reservation company had appointed famous cricketer Yuvraj Singh as their global brand ambassador. The company did not disclose any information regarding the deal.
Rohit Dasgupta said, “We felt Yuvraj and his personality meets with our brand so well and what we stand for.”
Yuvraj Singh said, “I am honoured to be associated with a brand like EazyDiner which is playing such an important role in India’s restaurant business in such a remarkable way and building memorable experiences for diners.” Yuvraj Singh via his foundation called ‘YouWeCan’ has also invested an undisclosed amount in EazyDiner.
Last year, EazyDiner launched the country’s most exclusive and strong dining program. In partnership with American Express, ‘EazyDiner Prime’. the launch was attended by its brand ambassador as well.
The reservation platform prime features over 400+ of the country’s best restaurants curated based on users review and feedback. The program provides significant benefits with great savings every time an EazyDiner Prime user eats out.
What are YouWeCan?
What are YouWeCan?
YouWeCan is a foundation started by the 37-year-old Cricketer with his mother Shabnam Singh. The foundation was established to fight Cancer by spreading awareness about the deadly disease. The cricketer himself was diagnosed with Cancer and defeated the fatal disease after a long treatment in America. In September 2012, the app was initially launched by Microsoft for Windows phones and devices. Whenever any user purchases this app, a portion of its price $8.20 (INR 570) is donated to the foundation directly.
In April 2015, Singh announced his aim to make n investment of 40-50 crores in online startups, widening YouWeCan project setting up YouWeCan Ventures. The venture made its early investments with JetSetGo, EduKart, Moovo, Cartisan, Healthinans, and Vyomo.
In September 2016, Yuvraj Singh introduced his Fashion Brand in alliance with famous designers Shantanu and Nikhil. According to the founders, the profit from the clothing line will be donated for the cancer patients via his foundation YWC.
“I am running this foundation for several years now, and it has been pretty tough for the foundation to generate funds. Many people don’t have the financial support for a complete treatment. So, we started our fashion brand in collaboration with Nikhil and Shantanu and apparel maker Suditi Industries. We wish this brand assists us so we can help all of those cancer patients who cannot support themselves.” said Yuvraj.
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